Research · October 2026
Australian bookmaker margins: October 2026
Measured Monday 12 October 2026 at 10:32 pm AEDT · 61 upcoming games in NHL, MLB, NFL, NBL, NRL, AFLW, WNBA, NBA
Published
Key findings
- PointsBet had the lowest average head-to-head margin, 4.3% across 36 games, ahead of TAB (4.7%) and Sportsbet (4.7%).
- The highest was BetRight at 5.9%: on a two-way game that is roughly $1.53 more kept from every $100 staked than at PointsBet.
- Sportsbet had the best price, or shared it, on 78% of the games it priced, the most of any bookmaker.
- Across 1,798 prices from 56 brands, Sportsbet was not the best price on 62% of the markets it quoted; when it wasn't, the best price elsewhere was a median 6.8% longer.
Every bookmaker, ranked by margin
| # | Bookmaker | Avg margin | Games priced | Best price in |
|---|---|---|---|---|
| 1 | PointsBet | 4.3% | 36 | 53% |
| 2 | TAB | 4.7% | 36 | 58% |
| 3 | Sportsbet | 4.7% | 40 | 78% |
| 4 | Betr | 4.9% | 21 | 33% |
| 5 | Unibet | 5.2% | 46 | 59% |
| 6 | Ladbrokes | 5.3% | 53 | 53% |
| 7 | Neds | 5.3% | 53 | 53% |
| 8 | BetRight | 5.9% | 22 | 45% |
Several Australian brands run on one shared platform, so they price identically: compare which feeds differ, not just which brands.
Lowest margin, by sport
- NBASportsbet 4.1% · Betr 4.2% · PointsBet 4.2% · 23 games
- NBLSportsbet 5.0% · Ladbrokes 5.1% · Neds 5.1% · 4 games
- AFLWBetRight 6.0% · Ladbrokes 6.1% · Neds 6.1% · 9 games
- NRLLadbrokes 5.0% · Neds 5.0% · BaggyBet 5.2% · 5 games
- NFLPointsBet 4.1% · Unibet 4.7% · Ladbrokes 5.0% · 14 games
- NHLPointsBet 4.8% · TAB 5.1% · Sportsbet 5.2% · 3 games
How this was measured
- One snapshot of every price HaterPicks collects, taken at the time above, on two-way games starting in roughly the next two weeks.
- A bookmaker's margin on a game is 1 ÷ home price + 1 ÷ away price − 1. The table averages it over every game the bookmaker priced; books with fewer than 10 games are left out.
- Only bookmakers licensed for Australians are ranked. Sharp offshore reference prices are not.
- The price check counts every two-way market priced by three or more books and asks how often each bookmaker had the best price.
Quote it freely with a link to this page. The live version, updated every 10 minutes, is which bookmaker has the best odds, and every game's prices are on the odds comparison pages.
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